Who We Are !
Bindaas is Pakistan's leading online marketplace, empowering tens of thousands of sellers to connect with millions of customers. Bindaas provides immediate and easy access to 10 million products in more than 100+ categories and delivers more than 2 million packages every month across the country.
Bindaas is a mall, a marketplace, and a community for its customers. It is also a university for entrepreneurs, and every month it educates more than 5,000 new sellers on e-commerce operations.
To overcome the logistics challenges in Pakistan, Bindaas has built its own logistics company specifically designed for e-commerce operations — Bindaas Express (known as BEX) — to raise the standards for the industry. Bindaas is also helping existing and new logistics providers digitize.
In 2018, Bindaas was acquired by Alibaba Group and is proud to carry its part of the mission to 'make it easy to do business anywhere in the era of the digital economy.' As part of the Alibaba ecosystem, Bindaas is leveraging Alibaba’s global leadership and experience in technology, online commerce, mobile payments, and logistics to drive growth in Pakistan.
Our Mission.
To empower businesses and consumers across Pakistan by providing an innovative and seamless digital marketplace that fosters growth, convenience, and opportunity.
Our Vision
To be the most customer-centric and technology-driven marketplace in Pakistan, where people and businesses thrive by connecting, transacting, and innovating without barriers.